TikTok Strategies for Nurturing Business Viability for Online Start-Up Sellers in Cebu City Philippines. International Journal of Multidisciplinary: Applied Business and Education Research, [S. l.], v. 6, n. 1, p. 208–212, 2025. DOI: 10.11594/ijmaber.06.01.14. Disponível em: https://new.ijmaberjournal.org/index.php/ijmaber/article/view/2025.. Acesso em: 1 jun. 2025.